Pizza Hut Classic: Retro fun ruined by non-English-speaking staff, indifferent customer service

Pizza Hut Classic is evidence that even if a company gets its branding right, customer service is the oil that keeps the machine running.

Since 2019, Pizza Hut has been spreading its retro vibes across the continent by reintroducing its 1990s decor, design, and dining experience.

‘The interior features cozy red booths and old-school Pizza Hut lamps.’

From Warren, Ohio to Hempstead, Texas, the iconic Pizza Hut chandeliers are being rehung, and the fantastic buffet is being put out once again. According to Chefs Resource, some locations have even brought back the beloved dessert bar.

Slice of life

With the return of the 1974 logo and nostalgic appeal, Pizza Hut did the inverse of Cracker Barrel. Instead of trying to modernize and simplify their decor, the pie-slingers retrofitted and cluttered theirs.

A page called the Retrologist dissected the formula and determined exactly what the word “Classic” in Pizza Hut Classic really means. To meet the new (old) standard, the writer pinpointed that each location must include the following:

1. The old logo is used in pole signage as well as at the top of the (usually but not always) red-roofed restaurant. The pole sign features the addition of the word “Classic.”
2. The interior features cozy red booths and old-school Pizza Hut lamps.
3. Stickers featuring the long-discarded character Pizza Hut Pete are found on the door.
4. Posters feature classic photos from Pizza Huts of yore.
5. A plaque displays a quote from Pizza Hut co-founder Dan Carney, explaining the concept as a celebration of the brand’s heritage.

While many of the revamped locations have received rave reviews, there still exists a way to make such a fine dining experience awful, even if surrounded by everything that made customers flock to the buffet 30 years ago.

RELATED: The ‘rebranding’ brigade’s war on beauty

Photo by Andrew Chapados/Blaze News

Word salad

For a Pizza Hut Classic ruined by modern belief systems, look no farther than north of the border, in the Toronto suburb of Scarborough.

While the restaurant did include the iconic chandeliers and some of the retro furnishings, it did not have old soda fountains or the memorable menus spotted at other locations. Instead, this unique eatery represented a new (low) standard of lackluster customer service, coupled with sprinklings of unfettered immigration policy.

These accommodations, or lack there of, will surely split customers down political lines. Yes, there are retro red Pepsi cups, but the waitress who literally speaks no English may fill that cup with Diet Pepsi with ice instead of “water with no ice.”

Is there a salad bar? Yes. Is the salad bar limited to plain lettuce and croutons? Also yes. Were there pieces of lettuce dropped in the ranch dressing (the only available dressing) for the duration of the visit? Definitely.

RELATED: Cracker Barrel’s logo lives — but like every digital-age public space, it now looks dead inside

Photo by Andrew Chapados/Blaze News

Meat and greet

A steady rotation of cheese, deluxe, and Hawaiian pizza was only broken up by one couple’s complaints about the lack of variety. A manager — also largely unintelligible in her speech — replied first with a refusal to change the rotation. Strangely, about 10 minutes later, she eventually brought out two meat lovers’ pizzas, in an apparent act of defiance.

The damaged seating in the restaurant combined with a chip out of the “Hut” portion of the building’s exterior revealed years-old paint and, along with it, a yearning for more care to be given. A restaurant that could be so nostalgic, but ruined by the apparent comforts of a district that has voted Liberal in its last three federal elections for a woman from the U.K. who holds citizenship in three countries, including Pakistan.

“I wanted to go to a dine-in, because in most places, including the U.K., you can’t do that now,” said reporter Lewis Brackpool, who visited the location. He added, “I come to one, and what do you know — it sucks.”

In at a massive discount due to the exchange rate, Brackpool could not help but feel like many who are from the area: that what had been promised was robbed.

The experience can be summed up in the words of an anonymous would-be customer who, upon seeing a commercial of what a Pizza Hut buffet looked like in the 1990s in comparison to the location in question, said, “They took this from us.”

Like Blaze News? Bypass the censors, sign up for our newsletters, and get stories like this direct to your inbox. Sign up here!