A 90-second video featuring men voicing their support for Kamala Harris was met with widespread criticism online, with many mocking it as one of the “cringiest political ads ever.”
The video, which surfaced on social media on Friday, features men — portrayed as farmers, car enthusiasts, and gym-goers — repeatedly asserting their masculinity while expressing their support for women and, ultimately, Harris.
Throughout the ad, the men emphasize statements like “I’m a man” and “I’m man enough,” while performing various outdoor activities, including working on cars and standing by trucks.
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As the script progresses, the message takes a sharp turn toward feminist themes, with the men claiming they are unafraid to support women in their choices.
One man in the ad states, “You think I’m afraid to rebuild a carburetor? I eat carburetors for breakfast,” before another adds, “I’ll tell you another thing I’m sure as s—t not afraid of … women.” The men then go on to declare their support for women’s autonomy and family choices, saying, “If they wanna control their bodies, I say go for it,” and, “If a woman wants to be president … I hope she has the guts to look me right in the eye and accept my full-throated endorsement.”
I present to you the cringiest political ad ever created. pic.twitter.com/P0JMI1caNS
— Champagne Joshi (@JoshWalkos) October 11, 2024
The video quickly became the target of ridicule across social media platforms, with many questioning whether it was intended as satire.
Some speculated that it could have been a prank orchestrated by supporters of former President Donald Trump, given how awkwardly it portrayed the men’s supposed support for Harris.
One user on X (formerly Twitter) posted, “I present to you the cringiest political ad ever created.” Another commented, “It’s so bad, it is more believable as parody than reality.”
Political commentator David Reaboi of the Claremont Institute weighed in on the ad, stating, “Not only do they have no idea how actual men speak, they couldn’t find any convincing male actors.” Writer Emily Zanotti echoed this sentiment, asking, “Who wrote this script? Have they met literally a single male human?”
The ad also drew criticism from Margot Cleveland, a legal correspondent for The Federalist, who jokingly remarked that the only men the Harris campaign seemed familiar with were Doug Emhoff, Harris’ husband, and Minnesota Governor Tim Walz.
The origin of the ad remains unclear, though a small disclaimer at the end of the video noted that it was “not authorized by candidate or candidate committee.”
Despite the mystery surrounding its creators, the ad has certainly generated significant attention online — though likely not the kind of attention Harris supporters were hoping for.
As the 2024 presidential election approaches, the ad serves as a reminder of how political messaging, particularly on social media, can backfire.
The Harris campaign has not commented on the ad or its content, leaving many to speculate about its intent and the reaction it has garnered.
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